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	<title>老玩家專欄 &#8211; CAPDIO</title>
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	<description>遊戲開發 Studio</description>
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	<title>老玩家專欄 &#8211; CAPDIO</title>
	<link>https://www.capdio.com</link>
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	<item>
		<title>什麼是遊戲產業在講的 PvE (跟 PvP 又什麼不一樣?)</title>
		<link>https://www.capdio.com/seniorgamer_review/%e4%bb%80%e9%ba%bc%e6%98%af%e9%81%8a%e6%88%b2%e7%94%a2%e6%a5%ad%e5%9c%a8%e8%ac%9b%e7%9a%84-pve-%e8%b7%9f-pvp-%e5%8f%88%e4%bb%80%e9%ba%bc%e4%b8%8d%e4%b8%80%e6%a8%a3/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=%25e4%25bb%2580%25e9%25ba%25bc%25e6%2598%25af%25e9%2581%258a%25e6%2588%25b2%25e7%2594%25a2%25e6%25a5%25ad%25e5%259c%25a8%25e8%25ac%259b%25e7%259a%2584-pve-%25e8%25b7%259f-pvp-%25e5%258f%2588%25e4%25bb%2580%25e9%25ba%25bc%25e4%25b8%258d%25e4%25b8%2580%25e6%25a8%25a3</link>
					<comments>https://www.capdio.com/seniorgamer_review/%e4%bb%80%e9%ba%bc%e6%98%af%e9%81%8a%e6%88%b2%e7%94%a2%e6%a5%ad%e5%9c%a8%e8%ac%9b%e7%9a%84-pve-%e8%b7%9f-pvp-%e5%8f%88%e4%bb%80%e9%ba%bc%e4%b8%8d%e4%b8%80%e6%a8%a3/#respond</comments>
		
		<dc:creator><![CDATA[George]]></dc:creator>
		<pubDate>Wed, 29 May 2024 15:15:48 +0000</pubDate>
				<category><![CDATA[老玩家專欄]]></category>
		<guid isPermaLink="false">https://www.capdio.com/?p=1651</guid>

					<description><![CDATA[PvE, Player vs Environment, 玩家對抗環境, 即玩家與電腦模擬環境中的敵人角色對抗的遊戲!! PvP, Player vs Player, 玩家對玩家的遊戲模式!! 如果是在線上遊戲環境的話!!! PvP 也就代表著玩家之間可以互相 PK]]></description>
										<content:encoded><![CDATA[
<p>PvE, Player vs Environment, 玩家對抗環境, 即玩家與電腦模擬環境中的敵人角色對抗的遊戲!!</p>



<p>PvP, Player vs Player, 玩家對玩家的遊戲模式!! 如果是在線上遊戲環境的話!!! PvP 也就代表著玩家之間可以互相 PK</p>
]]></content:encoded>
					
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		<title>遊戲 YouTube 介紹 – Sky game</title>
		<link>https://www.capdio.com/seniorgamer_review/%e9%81%8a%e6%88%b2-youtube-%e4%bb%8b%e7%b4%b9-sky-game/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=%25e9%2581%258a%25e6%2588%25b2-youtube-%25e4%25bb%258b%25e7%25b4%25b9-sky-game</link>
					<comments>https://www.capdio.com/seniorgamer_review/%e9%81%8a%e6%88%b2-youtube-%e4%bb%8b%e7%b4%b9-sky-game/#respond</comments>
		
		<dc:creator><![CDATA[George]]></dc:creator>
		<pubDate>Wed, 17 Apr 2024 14:03:34 +0000</pubDate>
				<category><![CDATA[老玩家專欄]]></category>
		<guid isPermaLink="false">https://www.capdio.com/?p=1532</guid>

					<description><![CDATA[遊戲頻道 &#8211; https://www.youtube.com/@Sky_game/videos 推薦原因: 內容專業, 分析到位! 除了客觀的觀點之外, 也會就Sky大大個人觀點給予吐槽!! 哈哈!! 總之很生動, 很適合透過詼諧的評論去發現遊戲的亮點根可以探究的方向, 有興趣的朋友可以到上方連結去訂閱 Sky game 的頻道喔!!! 推薦影片:]]></description>
										<content:encoded><![CDATA[
<p></p>



<p>遊戲頻道 &#8211; <a href="https://www.youtube.com/@Sky_game/videos">https://www.youtube.com/@Sky_game/videos</a></p>



<p>推薦原因: 內容專業, 分析到位! 除了客觀的觀點之外, 也會就Sky大大個人觀點給予吐槽!! 哈哈!! 總之很生動, 很適合透過詼諧的評論去發現遊戲的亮點根可以探究的方向, 有興趣的朋友可以到上方連結去訂閱 Sky game 的頻道喔!!!</p>



<p>推薦影片:</p>



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		<title>遊戲 YouTube 介紹 &#8211; 羅卡Rocca</title>
		<link>https://www.capdio.com/seniorgamer_review/%e9%81%8a%e6%88%b2-youtube-%e4%bb%8b%e7%b4%b9-%e7%be%85%e5%8d%a1rocca/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=%25e9%2581%258a%25e6%2588%25b2-youtube-%25e4%25bb%258b%25e7%25b4%25b9-%25e7%25be%2585%25e5%258d%25a1rocca</link>
		
		<dc:creator><![CDATA[George]]></dc:creator>
		<pubDate>Thu, 11 Apr 2024 04:57:26 +0000</pubDate>
				<category><![CDATA[老玩家專欄]]></category>
		<guid isPermaLink="false">https://www.capdio.com/?p=1514</guid>

					<description><![CDATA[推薦 YouTube 上面知名的遊戲頻道]]></description>
										<content:encoded><![CDATA[
<p>遊戲頻道 &#8211; <a href="https://www.youtube.com/@roccarocca45">https://www.youtube.com/@roccarocca45</a></p>



<p>推薦原因: 內容豐富, 簡短扼要, 不會每一支影片都很長!!! 可以快速地透過影片知道遊戲的特色與賣點!! 看完之後再決定要不要入手可以避免踩雷!!!</p>



<p>推薦影片:<br></p>



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<iframe title="《浪人崛起》講求高難度的遊戲也有甜蜜點？ | 羅卡Rocca" width="1170" height="658" src="https://www.youtube.com/embed/yOfIjrUrOfA?feature=oembed" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" referrerpolicy="strict-origin-when-cross-origin" allowfullscreen></iframe>
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<iframe title="244元爽度超高！無腦打爆喪屍的ZombieWood Switch版體驗心得！ | 羅卡Rocca" width="1170" height="658" src="https://www.youtube.com/embed/0_VvMQ3NDDI?feature=oembed" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" referrerpolicy="strict-origin-when-cross-origin" allowfullscreen></iframe>
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			</item>
		<item>
		<title>IAA 營收簡單計算公式</title>
		<link>https://www.capdio.com/seniorgamer_review/2023-%e9%81%8a%e6%88%b2%e5%95%86%e6%a5%ad%e6%a8%a1%e5%bc%8f%e7%9a%84%e8%ae%8a%e5%8c%96/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=2023-%25e9%2581%258a%25e6%2588%25b2%25e5%2595%2586%25e6%25a5%25ad%25e6%25a8%25a1%25e5%25bc%258f%25e7%259a%2584%25e8%25ae%258a%25e5%258c%2596</link>
					<comments>https://www.capdio.com/seniorgamer_review/2023-%e9%81%8a%e6%88%b2%e5%95%86%e6%a5%ad%e6%a8%a1%e5%bc%8f%e7%9a%84%e8%ae%8a%e5%8c%96/#respond</comments>
		
		<dc:creator><![CDATA[George]]></dc:creator>
		<pubDate>Wed, 10 Apr 2024 12:01:56 +0000</pubDate>
				<category><![CDATA[老玩家專欄]]></category>
		<guid isPermaLink="false">https://www.capdio.com/?p=1507</guid>

					<description><![CDATA[那些 YouTube 廣告遊戲到底在玩什麼把戲]]></description>
										<content:encoded><![CDATA[
<p>時常在 fb, YouTube 看到許多無腦遊戲廣告!! 他們到底是靠什麼商業模式存活的呢?</p>



<p>參考資料: <a href="https://mp.weixin.qq.com/s/_UIyI1hnuLi7N_yaQkPUUA">https://mp.weixin.qq.com/s/_UIyI1hnuLi7N_yaQkPUUA</a></p>



<h2 class="wp-block-heading">IAA 營收簡單計算公式</h2>



<ol class="wp-block-list">
<li>Factor 1, 假設一款遊戲有 50,000 非付費用戶</li>



<li>Factor 2, 平均有 50% 的非付費用戶每天都會選擇點廣告來獲取遊戲獎勵</li>



<li>Factor 3, 非付費用戶每天假設會看 8 則廣告</li>



<li>Factor 4, eCPM = 5 USD, ECPM (eCPM)（effective cost per mille）指的是每 1000次觀看數可以獲得的廣告收入</li>
</ol>



<p>預計每日激勵玩家觀看<strong>廣告的收益</strong> = 50,000 * 50% * 8 * 5/ 1000 = $1000/天<br>名詞解釋:<br><strong>IAP</strong>, In-app purchase<br><strong>IAA</strong>, In-app Ads</p>



<h2 class="wp-block-heading">目前 IAA 的機制參考, 無論是西方遊戲還是中國遊戲都一樣!</h2>



<ol class="wp-block-list">
<li>在遊戲主界面、每日任務、內購商城頁面中，設置觀看激勵視頻免費獲得貨幣、金幣/鑽石或遊戲內道具等。需要注意的是，要限制連續觀看廣告的CD時間。</li>



<li>在勝利頁面、結算頁面、獲得寶箱的時候，設置觀看激勵視頻可獲得翻倍獎勵，或解鎖寶箱、減少等待時間等。記得將勝利所獲得寶箱鎖住。</li>



<li>在遊戲進行中，可以設置觀看激勵視頻減少任務等待時間，或加速遊戲內某項進程（如建造時間）等。多用在玩家參與度較低或難度較高的地方。</li>



<li>遊戲主界面或最常觸及用戶的界面，可以設置累計看廣告換取獎勵，例如觀看5次廣告獲得1積分，10積分可兌換某道具或貨幣。獎勵的物品要高價值或非常稀有。</li>



<li>內購商城頁面，可以設置觀看激勵視頻獲得內購商品折扣。不過要仔細計算，避免內購經濟通脹。</li>



<li>其他抽獎機制，例如免費轉盤或抽簽的機會。</li>
</ol>
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